A free 10-point health check for your website, ads and tracking
A website can look fine and still lose enquiries: slow on a phone, a form nobody has tested in months, or tracking that records visits but not enquiries. This is a free website audit of ten points like those, done by hand from the outside.
No logins and no access to your accounts. You get a short written summary of the top fixes by email.
The ten points of the website audit
Each one is something a visitor, Google or an ad platform notices, and each can be checked without asking you for a password.
01Speed on a phone
How quickly your main pages load on a mobile connection, measured with Google's PageSpeed Insights, and the one or two things slowing them down most.
02The main call to action
Whether someone on a phone can see what you offer and how to contact you without scrolling, and whether the button says what happens next.
03The contact form
Whether the form submits and confirms properly. I send one test enquiry, clearly labelled as a test, so you can see whether it reaches a CRM or only an inbox.
04Tracking and key events
Whether Google Analytics 4, Google Tag Manager and the Meta Pixel load, and whether a form submission is recorded as a key event or conversion, checked in the browser as the tags fire.
05Consent banner
Whether there is a cookie consent banner, and whether tracking waits for an answer or fires before the visitor has chosen. A technical check, not legal advice.
06Google Business Profile
Whether your business has a profile on Google Maps, whether its name, phone, hours and website link match the site, and whether reviews get a reply.
07Page titles and descriptions
How your main pages appear in a Google result: a title and description on each, no duplicates, and nothing cut off before the point is made.
08Readable by AI search
Whether ChatGPT, Perplexity, Copilot and Google's AI answers can read your pages: the text is in the page rather than only in images, and robots.txt is not blocking them.
09Ads and their landing pages
If you run Google or Meta ads, whether the page each ad opens says what the ad promised. I use the public Google Ads Transparency Center and Meta Ad Library, so no ad account access.
10Security basics
HTTPS with a valid certificate, and http redirecting to it. On WordPress, an outdated WordPress or PHP version where the site reveals one. Backups cannot be seen from outside, so you get the questions to ask your host.
A short list of fixes, not a long report
- A short written summary by email: what passed, what did not, and what I could not confirm from outside.
- The top fixes in order, starting with whatever is most likely costing you enquiries.
- Plain English, so you can fix things yourself, hand the list to your developer, or ask me.
Sites that are meant to bring in work
- Businesses in Dubai and the UAE whose website is meant to bring in enquiries.
- Anyone about to spend on Google or Meta ads who wants the landing page and tracking right first.
- Owners whose enquiries have dropped, or whose reports and CRM never seem to agree.
Three steps, no call needed
- 1Send the addressFill in the form with your website and your main goal.
- 2I check it from outsidePublic tools and a browser only. No logins, no access requests.
- 3You get the summaryBy email, with the top fixes in order.
Rather talk it through? Book a free consultation.
About the free health check
Is the health check really free?
Yes. There is nothing to pay and no card to enter. It is a short review of ten points, not the paid review session listed on the pricing page, and it is written to be useful on its own.
Do I have to hire you afterwards?
No. The fixes are written so you, or whoever looks after your site, can act on them. If you would like me to do them, ask and I will quote. If not, that is the end of it, and you are not added to a mailing list.
What do you need from me?
Your website address and an email address to send the summary to. Your main goal helps me put the fixes in the right order, and if you run ads, say so. I send one test enquiry through your form, labelled as a test; if you would rather I did not, say so in the message box.
Do you need logins or access to my accounts?
No. Every check is done from the outside, the way a visitor, Google or an AI assistant sees your site. No passwords, no admin access, and no access to Google Analytics or your ad accounts. A few things can only be confirmed from inside, and the summary says which.
Is this a full SEO audit?
No. It is ten points across the site, its tracking and its ads, checked at a glance. A full SEO review, with keywords, content and links, is part of the SEO service.
Is it an automated report?
No. I go through the site myself, using public tools such as Google PageSpeed Insights alongside a browser, and write the summary by hand. You get the few fixes that matter most, not forty pages of warnings.